We’ve proudly worked with some of the world’s best know brands. Renowned globally for our photography, we’ve now expanded our offering to incorporate full content creation with our new arm, Hell in Motion. Situated in the creative hub of Cremorne, Richmond in a huge studio space, close to cafes and bars, there’s no better location in which to book your next shoot and commence your collaboration. Whether it’s stills, in studio or on location, motion or retouching, we’ve got you covered.


About Hell Studios professional studio, photograpy room


We’ve got a kick-ass team that know how to do their jobs really, really well. See below.

Carlos Alcaide

As Co-Founder and Director of Hell Studios, Carlos brings a fiery, passionate approach to his work. With over 30 years in the ad game, there’s not much he doesn’t know. He’s shot with celebrities including Priscilla Presley, Billy Slater, Delta Goodrem and Tim Cahill in all corners of the globe. There’s nothing that rattles him, on set or in real life. When he’s not shooting you’ll find him cooking up a storm in Hell’s Kitchen.

Nicky Finlay

Nicky brings a wealth of industry knowledge to her role as Hells General Manager. As Co-owner with Carlos she manages the day to day including new business and production as well as nurturing the stable of shooters. Having worked at several multi national agencies, film companies and audio production houses in Melbourne, Adelaide and overseas, she’s our ‘go to’ for all problems to be solved, big or small.

Anniss + Barton

Kurt and Nathan are our dynamic due. One tall, one small, between the two of them, they’ve got it all! Born out of a passion to produce provocative and sexy content, together they capture beautiful images and cool videos focusing on the worlds of beauty and fashion. Their talents have been sought out by local and international agencies alike and their flare for hair is second to none.

Hannah Caldwell

With a background in fine art, Scottish born Hannah finds solace in the disciplined world of still life photography. Whether it’s food, a glass of wine or single flower she always takes the time to understand the needs and expectations of clients and creates emotion and mood with light and shadow. Photography is her career but it’s much more to Hannah as she aims to deliver beauty and depth in the layers of the world around her.

Marcus Coblyn

What a blessing it was when the multi talented Marcus recently arrived in Melbourne from Sydney. When he knocked on our door we graciously opened it and welcomed him to the fold. With a diverse skill set ranging from directing, editing, animating and shooting stills and motion, Marcus took up the role of Studio Manager to keep everything and everyone in order. He is excellent at his job and you couldn’t meet a nicer bloke.   See Marcus's work here

Marcus Cropp

See Marcus' work here

Chris Erickson

See Chris' work here

Michael Hurren

See Michael's work here

Charlie Jackson

See Charlie's work here

Jason Riddell

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Julie Rutherford

Julie manages our ‘Hell in Motion’ arm supporting our DOP/Cinematographers and videogaphers . With 30 years industry experience in TVC production companies and Ad agencies she’s well connected and there’s not much she doesn’t know. When she’s not flat out producing she’s tinkering with motorbikes or anything with an engine and caring for the alpaca’s on her home farm.

Bonnie Savage

Bonnie specializes in both food and environmental portraiture. She loves the opportunity to capture people in their own worlds as well as the diversity of shooting and building sets in studio for her amazing food and beverage imagery. Working for many Australian ad agencies and publications her editorial work has been featured in Gourmet Traveller, The Age and Food Safari to name a few.

Chris Sferrazza

See Chris's work here

Peter Soulis

Peter has a passion for fashion. Having shot for some of Australia’s most iconic brands in both Melbourne and Sydney, there’s not much that phases him. His desire to capture intriguing and magical imagery, whether it’s in the studio or on location, has won him many accolades in a short space of time. He’s always upbeat, happy and willing to take on any challenge.

Alexander Ward

See Alexander's work here

Julie Rutherford / Production - production@hellstudios.com.au